Eighteen years remains the longest t-shirt sponsor agreement a Premier League club has ever celebrated with a brand. Carlsberg was on the Liverpool team from the beginning of the era of English football fans and may have stayed on board for so long in the desperate hope that the club would win a Premier League title. Unfortunately, the Danish beer brand surrendered in 2010 and Liverpool scratched the itch with the sexy Standard Chartered on its strips. To avoid a clash with Leeds in the 1970 FA Cup final, Chelsea turned her usual white socks, shirt finish and club badge into yellow.
The Dutch airline saw its logo on the club’s shirts, such as Gary Bilsett’s, between 1984 and 1995, with ground advertising announcing its services to aircraft at nearby Heathrow. We’ve looked at the archives and chose the most iconic T-shirt sponsor from any current Premier League club since 1992. Usually these kits are those where players and teams produce memorable and impressive performance. This Wolves old football shirts kit is a simple yet effective clean gold shirt with black trim. What gives him an advantage, however, is the big black and gray “W” in the middle of the shirt, which the sponsor of the club that season, W88, indicates . Despite the tradition that most teams are locked in a color and basic design template, there are numerous cases where manufacturers produce unique and innovative spins in classic kits.
No wonder his team that won the European Cup in 1967 seemed so beautiful. But they couldn’t resist the modern road forever and eventually started using numbers on their backs in 1994. PSG was founded in 1970 after the merger of Paris Football Club and Stade Saint-Germain, and they started using this red stripe with white trim on a navy blue background in 1974. They wore variations on the kit made until 1981 by fashion designer Daniel Hechter, then the president of the club. Johan Cruyff was such a fan of Hechter that he played two games for PSG in a pre-season tournament in 1975.
Brazil ’70 – Brazil’s yellow and blue is the most famous edge in football and this is largely the reason. The best team undoubtedly broke through in the World Cup, which was the first color broadcast for some. The yellow shirts attracted as much attention as football, leaving a kit that is difficult to argue as the most characteristic in history. The Italian sportswear brand Ellesse produced the Cosmos shirt between 1981 and 1984, with a striking blue and yellow chain and nothing more than a number on the hull instead of a sponsor.
Milanese clubs should certainly be the most consistent suppliers of quality uniforms, perhaps no surprise, as they are located in one of the world’s fashion capitals. This one, from 1990 to 1992, with its intact black and red stripes reflecting around the neck and the small Adidas clover, is an exemplary embodiment of one of the most iconic kits in world football. Zola, Crespo, Thuram, Buffon, Veron, Cannavrro and the company went to Parma in the Paramalat shirts in the 90’s, arguably the best teams and shirts in the club’s history. Add Champion as a t-shirt maker and you will get one of the most attractive kits of all time.
The third English T-shirt from 1990 is one that would have been loved at the time, but would have been hated by the end of the decade. Collectors and fans of modern shirts will have fallen in love with the unique design. Umbro designed the shirt with blue-white overlapping diamonds covering the shirt. After wearing the style for a few seasons, the eagle was worn on the club badge rather than the front of the shirt. According to Lore, the reason Lazio walked away from the iconic shirt was because he had no design rights.
Inspired by Umbro’s iconic design and typography, the two pink and black shirts honor the club’s base colors, with the BFC crest and BLACKDOGS badge showing the club’s current evolution. A simple memorial detail pays tribute to Sara D Roosevelt Park, the area where the club has played since it all started as a friendly pick-up game in 2001. The best version was the long sleeve shirt from 1978, which was worn by players like Mario Kempes. To this day, Argentina has one of the best football kits of all time because they don’t mess with an elegant design. Germany has a history of making epic football shirts, but this is certainly the best.